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首页 公告 丽人丽妆:2024年第一季度经营数据公告

丽人丽妆:2024年第一季度经营数据公告

公告日期:2024-04-30

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    证券代码:605136  证券简称:丽人丽妆  公告编号:2024-023

            上海丽人丽妆化妆品股份有限公司

            关于 2024 年第一季度经营数据公告

        本公司董事会及全体董事保证本公告内容不存在任何虚假

    记载、误导性陈述或者重大遗漏,并对其内容的真实性、准确性

    和完整性承担法律责任。

        根据《上海证券交易所上市公司自律监管指引第 3 号行业信

    息披露:第四号——零售》要求,上海丽人丽妆化妆品股份有限

    公司(以下简称“公司”或“丽人丽妆”)将 2024 年第一季度主

    要经营数据披露如下:

        一、2024 年第一季度运营店铺情况

                                                  本季度新  本季度减少

    运营平台          经营模式      期初店铺数                        期末店铺数
                                                  增店铺      店铺

                      经销模式          46          5          7          44

天猫国内/天猫国际

                      代销模式          18          2          7          13

                      经销模式          40          2          5          37

    抖音小店

                      代销模式          8          2          4          6

  拼多多平台                            6          4          0          10

Lazada&Shopee                          7          1          0          8

      其他                              60        15          8          67

      合计                              185        31        31        185


            截至 2024 年 3 月 31 日,公司在运营店铺 185 家,店铺数量

        与去年年末持平。当期主要新增店铺为:1、天猫/天猫国际平台:

        资生堂专业美发、巴拉利尼等。2、抖音小店:资生堂专业美发、

        巴拉利尼、雀巢冰淇淋等。3、其他新增主要有天猫超市、京东、

        小红书等平台店铺。

            二、2024 年第一季度主要经营数据

            1、 主营业务分合作平台情况:

                                                              单位:人民币元

                                                    营业收

                                                                营业成

                                                    入比上

分合作平                                    毛利              本比上    毛利率比上年
              营业收入        营业成本              年同期

  台                                      率(%)              年同期      同期增减
                                                      增减

                                                              增减(%)

                                                      (%)

                                                                          下降 3.95 个百
天猫国内    345,755,877.44  235,585,538.11  31.86    -27.70    -23.25

                                                                                分点

                                                                          上升 3.47 个百
天猫国际    21,335,369.45  15,971,305.23  25.14    90.66      82.20

                                                                                分点

                                                                          下降 0.41 个百
  其他      105,247,877.74  70,673,072.56  32.85    -15.75    -15.24

                                                                                分点

                                                                          下降 3.25 个百
  合计      472,339,124.63  322,229,915.90  31.78    -23.11    -19.26

                                                                                分点

            2、 主营业务分业务模式情况:

                                                              单位:人民币元

 分业务模式      营业收入        营业成本      毛利    营业收    营业成    毛利率比上


                                                  率    入比上    本比上    年同期增减
                                                (%)  年同期    年同期

                                                          增减      增减

                                                          (%)    (%)

                                                                              下降 3.46
电商零售业务    433,761,477.74  294,032,695.60  32.21    -23.09    -18.96

                                                                              个百分点

品牌营销运营                                                                  下降 12.91
  服务        15,163,009.47    9,291,436.18  38.72    -31.30    -12.98  个百分点

                                                                              上升 9.98
  其他        23,414,637.42  18,905,784.12  19.26    -17.05    -26.16

                                                                              个百分点

                                                                              下降 3.25
  合计        472,339,124.63  322,229,915.90  31.78    -23.11    -19.26

                                                                              个百分点

            3、 主营业务分地区情况:

                                                              单位:人民币元

                                                    营业收入比    营业成本

                                          毛利率                              毛利率比上
分地区      营业收入      营业成本                上年同期增    比上年同

                                          (%)                              年同期增减
                                                    减(%)    期增减(%)

                                                                              下降 3.95
 境内    446,165,265.06 304,309,585.12    31.79      -24.91      -20.30

                                                                              个百分点

                   
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